Gabriel & Co., an award-winning leader in bridal and fashion fine jewelry, has unveiled its first celebrity endorsement campaign featuring acclaimed actress and entrepreneur Jessica Alba. Chosen for her embodiment of the brand’s core values—intention, transparency, and love—Alba is a natural fit to represent Gabriel & Co.’s vision.
Set against the dynamic backdrop of New York City, the campaign portrays intimate, everyday moments elevated by the refined elegance of Gabriel & Co. jewelry. Each image reflects the beauty inherent in life’s subtle details and the significance of meaningful connections.
“Jessica brings an authenticity and grace that align seamlessly with our brand, making her the perfect choice to bring our vision to life,” said Dominick Gabriel, Chief Design Officer and Co-Founder of Gabriel & Co. “This campaign embodies our belief that love grows through intention, attention, and time—the essence behind each of our designs.”




